@php $biz = $insight->name ?? 'Your Business'; $money = function ($v) { $n = (float) ($v ?? 0); return $n > 0 ? '£' . number_format((int) round($n), 0) : '—'; }; $tv = (float)($stats['total_traffic_value'] ?? 0); $cl = (float)($stats['total_clicks'] ?? 0); $kw = (int) ($stats['count_keywords'] ?? 0); $ap = $stats['avg_position'] ?? null; // Headline figure from premium/total traffic value $headline = $money($tv); // Top 4 premium keywords $prem = collect($premiumKeywords ?? []) ->sortByDesc(fn($r) => (float)($r['traffic_value'] ?? 0)) ->take(4) ->values(); // Links $botUrl = $botUrl ?? url('top3maps?pid=' . $insight->place_id.'&e='.$insight->email.'&n='.$insight->contact_name.'>rial=1'); $callUrl = $callUrl ?? url('top3maps?pid=' . $insight->place_id.'&e='.$insight->email.'&n='.$insight->contact_name.'>rial=1'); $trialUrl = $trialUrl ?? url('top3maps?pid=' . $insight->place_id.'&e='.$insight->email.'&n='.$insight->contact_name.'>rial=1'); @endphp

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